Brand Guidelines

Everything you need to represent Sycamore consistently – logos, colors, typography, and naming rules.

Logo

Use the primary logo whenever possible. Switch to the reversed version on dark backgrounds. Maintain clear space equal to the height of the "S" mark on all sides.

Primary logo
Reversed logo
Logomark
Logomark reversed
Download logos (SVG, PNG) ↓

Logo misuse

  • Do not stretch, rotate, or distort the logo
  • Do not change the logo colors
  • Do not place the logo on busy or low-contrast backgrounds
  • Do not add effects such as shadows, outlines, or gradients
  • Do not rearrange or separate the logomark from the wordmark

Naming

Our company name is Sycamore. The legal entity is Sycamore Labs, Inc.

Use "Sycamore" in editorial and marketing copy. Use "Sycamore Labs, Inc." only in legal or formal contexts.

Correct

  • Sycamore
  • Sycamore Labs, Inc.

Incorrect

  • Sycamore Labs
  • Sycamore AI
  • SycamoreLabs
  • sycamore

Colors

Our palette is intentionally restrained – monochromatic with a single accent. This keeps the brand feeling precise and technical.

Neutral 950

#0a0a0a

Neutral 500

#737373

Neutral 200

#e5e5e5

White

#ffffff

Typography

We use two typefaces – a heading font for display text and a monospace font for UI elements, labels, and code.

Headings

The quick brown fox jumps over the lazy dog

Body

The quick brown fox jumps over the lazy dog

Mono

The quick brown fox jumps over the lazy dog

Questions?

For brand-related inquiries, reach out at press@sycamore.so.